SaaS explainer videos.
Show what your product does, and who it is for, in under two minutes.
A SaaS explainer video shows what your product does and who it is for in under two minutes, usually combining motion graphics, real product screens and a voice-over or presenter. ReelNinja makes explainers in your brand's style, with short cut-downs for social on request, quoted per project after a 15-minute call.
What goes into an explainer
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01
The one-line promise
What changes for the customer, said in a sentence before anything else.
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02
The product, shown
Real screens and flows, simplified with motion graphics so the steps are easy to follow.
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03
The proof
One clear example of the product doing its job for the kind of customer watching.
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04
One next step
Try it, book a demo or read more, never all three.
Should a SaaS explainer use motion graphics or real product footage?
Most effective SaaS explainers use both. Real product footage builds trust, because viewers see the actual interface they will use, while motion graphics make that footage easier to follow by highlighting the click that matters, simplifying a busy screen or showing a process that happens behind the scenes. A practical rule is to use real screens whenever the viewer would do that step themselves, and motion graphics whenever you are explaining an idea, a result or a flow of data that has no screen of its own. Keep text short, because many viewers watch with the sound off, and keep the whole video focused on one audience and one job to be done. If the product serves several audiences, short versions for each usually work better than one long video that tries to cover everyone. ReelNinja makes explainers in your brand's style and quotes each one per project.
Price
- SaaS explainers
- Quoted per project after a 15-minute call.
- Cut-downs
- Short vertical versions for social, quoted with the explainer or on a monthly package.
- Revisions
- Up to three rounds per video.
Motion graphics we have made
See all work →Questions
How much does a SaaS explainer cost?
Explainers are quoted per project, because length, motion graphics and voice-over vary. Book a 15-minute call for a quote.
Do you write the script?
We shape the structure with you: the promise, the product, the proof and one next step. You confirm every claim.
Can we use an AI avatar as the presenter?
Yes. We can work from avatar files you have or build one, with the person's agreement.
See it on your own footage.
Three free clips, before any fee. Or fifteen minutes on your numbers.