ReelNinja Studio

Launch videos for startups.

The video you post on launch day, made in your brand's style.

The short answer

A launch video introduces a product in a minute or two: the problem, the product and why it matters now, made to post on launch day on X, LinkedIn, Product Hunt and your site. ReelNinja makes launch videos from $500, using motion graphics, product screen recordings, founder footage or an AI avatar, in your brand's style, with up to three revision rounds and a person checking the finished video.

How a launch video comes together

  1. 01 Brief

    Fifteen minutes on the product, the audience and launch day. We agree scope and price before anything starts.

  2. 02 Script and structure

    The problem, the product, the proof and the call to action, in the order your audience needs them.

  3. 03 Your look

    Brand fonts, colours and assets, built into a style the video follows end to end.

  4. 04 Edit, review, deliver

    Up to three revision rounds, then final files in the formats agreed for each channel.

What makes a good launch video?

A good launch video earns attention in the first seconds and leaves no doubt about what the product does. It opens on the problem or the result rather than the logo, shows the real product early, ideally in its own interface, and keeps every claim specific: what changes for the user, how quickly, and for whom. Most strong launch videos run between one and two minutes, and they are paced for people watching with the sound off, so captions and on-screen text carry the story. The ending should make one request, such as trying the product, joining the waitlist or upvoting on launch day, not several. It also helps to plan the cut-downs from the start: a vertical version for short-form feeds and a short teaser for the days before launch extend the reach of the same work. ReelNinja makes launch videos from $500.

Price

Launch videos
From $500, quoted after a 15-minute call.
Revisions
Up to three rounds per video.
Ongoing short-form
After launch, the same style can run as weekly short-form on a monthly package, from $25 a video.

Launch videos we have made

See all work →
  • Launch video 1:27
  • Launch video 1:01

Questions

How much does a launch video cost?

Launch videos start at $500. The final price depends on length, motion graphics and whether we build an avatar, and is agreed before work starts.

How long does it take?

The timeline is agreed in the quote, around your launch date.

What do you need from us?

A short brief, product access or screen recordings, brand assets and any founder footage you want to use.

Can you make the launch-day short clips too?

Yes. Short-form cut-downs can be quoted with the launch video or run on a monthly package.

See it on your own footage.

Three free clips, before any fee. Or fifteen minutes on your numbers.